It was a total joy collaborating with Esmeralda, the designer for Vallarta Supermarkets, on a vibrant summer campaign that will appear in signage across more than 60 of their stores. The project began with a creative test focused on an unusual visual idea—photographing food against a water backdrop. To help bring the concept to life, I built a small studio test using layered props, reflective water surfaces, and real Mexican dishes. These early images gave Esmeralda something tangible to present to her team as they explored the direction for the campaign.

It was a treat to photograph the exciting Menu Masters Cooking Collaboration by Nations Restaurant News at the Culinary Institute of America's Copia campus in Napa, CA. Ventura Foods presented a nice donation to their students and four teams of winning chefs each designed 2 appetizers that will be served at the National Restaurant Show in Chicago. Here are a few highlights.

It's officially Christmas cookie time, but we're dreaming of the incredible, beautiful, and absolutely delicious holiday treats we recently shot for Vallarta Supermarkets! From fluffy Conchas to the festive Rosca de Reyes and warming Ponche, everything was a feast for the eyes and the palate. The best part? Vallarta makes and sells all these authentic specialties, so you can skip the baking mess and get straight to the deliciousness. We highly recommend visiting your nearest Vallarta to try these must-have holiday treats!

Working on location at Vallarta Grocery Store was a lot of fun and produced gorgeous mouthwatering results for their summer campaign. Here is a sneak preview.

Here is a project where I photographed floral arrangements on location for Empty Vase in Beverly Hills, CA. Their arrangements are second to none with the design and presentation.

Here is a shoot for a million dollar electric bus transportation company and their marketing team.