Meet Judy Doherty: SoCal Food & Beverage CPG Photographer
I'm a CIA-trained food, beverage, and CPG photographer based between Los Angeles and San Diego — and the only full-service content studio where a Master's-level culinary education meets commercial photography. Over 250,000 visuals delivered. One client saw a 44% increase in sales after their content library shoot. Book a free call.
Proven Results
One asset library project delivered a 44% increase in sales.
That's the point of the work. Beautiful images that don't move product are just decoration. My sweet spot is producing high-quality, on-brand content through an efficient, creative workflow that stays on budget.
The Studio
Everything needed to bring your vision to life, under one roof:
Two tethered studio shooting stations
Staged lifestyle sets
Camera-ready kitchen
Outdoor patio
Dining room
Family room
Comprehensive CPG-centric prop and surface library
Roster of local models
In-house team for styling food, beverages, and props, plus recipe development
Roster of LA Peerspace studios and local models with the ability to permit in LA
From the initial creative deck through final retouching — one team, one location, one production.
How we work:
How we work:
I team up with brands, marketers, social teams, agencies, chefs, and entrepreneurs to build content that connects — and converts.
In the studio, I build complete content libraries — branded studio, staged lifestyle, and elevated UGC that looks native rather than staged, all shot together so the whole set matches. One shoot, one visual system, ready for ecommerce, retail, social, and paid.
On location, I bring the firepower to your team. When an in-house creative team needs a capture specialist for a tight campaign, I arrive with lighting, props, still cameras, and a cinema camera — and shoot photography and video side by side in a single day. You keep your team; I fill the gap.
Credentials
Judy Doherty, MPS, PCII — Photographer, Director, Owner, Expression Food Inc., dba Judy Doherty Photography (CV)
Master's Degree, Food Business — Culinary Institute of America
Visual Art Certificate — UC Berkeley Extension
Member: APA · AtEdge · IACP The LUUPE · Focus on Women. Workbook Now
Awards: APA Top 100, APA Off the Clock, Lürzer’s Top 200 Digital Artists, Edible Cover, Edible Recipe
Serving Los Angeles, San Diego, Temecula, and the SF Bay Area. Worldwide, by remote or travel.
415-935-3591 · judy@judydohertyphotography.com
I have a Master’s Degree in Food Business from the Culinary Institute of America, along with a Visual Art Certificate from UC Berkeley Ext.
Clients Include:
Colle McVoy for Dairy Queen, Costco, Raos, Noosa, Vallarta Supermarkets, Popcorn Indiana, Hunter PR for Mrs. T's Pierogies, Pure Protein, Sugar Foods, Nuts for Cheese, Bastion, Partners Crackers, The Culinary Institute of America, and more:
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