Milton’s Craft Bakers Makes Brand Library for Crackers and Frozen Pizza

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Written By Judy Doherty

It was a pleasure to develop a comprehensive brand image library for Milton’s Craft Bakers, the team behind the iconic, fan-favorite cauliflower-crusted pizzas found at Costco. Milton’s delivers a fresh-baked pizza experience right to the home, with popular varieties like 4 Cheese, Uncured Pepperoni, Grilled Vegetables, and Margherita, all ready in just 10 minutes.

The primary goal of this project was to create a versatile library of high-impact visuals that put their product packaging at the center of the frame. By prioritizing brand recognition, these assets support Milton’s as it continues to expand its national distribution.

Our creative process began with collaborative research and mood boarding to define the ideal aesthetic, ensuring our shot list perfectly captured the brand’s signature purple palette and premium quality. From high-energy party scenes to the perfect cheese pull, the resulting images highlight the delicious detail of their products.

Explore some of my favorite highlights from our collaboration below.

Judy Doherty

I am a food, beverage, and CPG product photographer specializing in photos, stop motion, and video, with over 90,000 photos and motion graphics delivered. Clients hire me for my eye, creative direction, and passion for taking their idea to the next level.

My strength lies in a nimble and lean creative process. Clients love getting creative content at a reasonable cost since my studio can art direct, style, and shoot their images quickly and on budget. My studio features an extensive surface library and prop house with a fully equipped kitchen and two shooting studios.

My experience as a chef, stylist, and photographer has earned many awards, including APA Top 100, ACF Gold Medal, and a juried fine art photo exhibit at Art Basel Miami. I was Executive Pastry Chef for two Hyatt Hotels and Resorts before completing two post-baccalaureate certificates for Visual Art and Graphic Design at U.C. Berkeley Extension in San Francisco.

https://judydohertyphotography.com
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