CPG Photography Library
Welcome to the CPG Photography Library, our growing collection of practical guides for the people who bring food, beverage, and CPG products to life. Whether you are a brand getting ready for a launch, a marketer planning a shoot, or an agency building a library for a client, you will find clear, no-jargon answers here: how many images a product really needs, what belongs on a shot list, how to meet GS1 and retailer standards, when stop motion earns its keep, and how one well-planned shoot can cover every channel. Everything we share comes straight from the studio, from real client work and real problems solved. Browse, save what helps, and reach out any time you want to turn an idea into a finished library.
GS1 Image Standards Explained for CPG Brands
The GS1 Product Image Specification tells brands how to shoot, size, name and deliver product images so retailers and distributors can load them automatically.
Why Product Images Fail on Amazon and Retail Sites
Product images fail for two reasons: they break the marketplace rules, or they do not persuade the shopper. Here is how to spot both and fix them.

